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The 20 most visited websites of clubs in 2010

08:02:10 · Marketing and Sponsorship · Readers · 11 162 14 Comments


Today the Internet is a media favorite of football fans. With a capacity audience fantastic and accessible from the entire planet, the online presence of a club is today one of the best ways to maximize their overall revenue. The frequency and the frequency with which football fans consult the websites of the clubs, is also one of the best methods for evaluating the potential of your brand online.

At the top of most visited websites of clubs is Manchester United with more than 452 million unique visitors annually. Manchester United currently generates about 20% of its total revenue through online transactions, which for a total revenue of 324 million in 07/08, mean almost 65 million Euros generated from the Internet.

These transactions or revenue from the website of Manchester United, naturally include the direct sale of advertising on the website, merchandising, sell seats and tickets annually. However, these transactions also include multiple subscriptions MUTV (which also broadcasts online) and MUMobile, but the club also counts on its website with an online casino, fruit of the partnership conducted with Betfair.

The most visited websites of clubs (# of unique visitors annually)

  1. Manchester United (England) - 452 700 000
  2. Real Madrid (Spain) - 271 600 000
  3. Arsenal (England) - 205 600 000
  4. Bayern Munich (Germany) - 27.8 million
  5. Liverpool FC (England) - 23.7 million
  6. Galatasaray (Turkey) - 16.7 million
  7. Olympique Marseille (France) - 16.1 million
  8. Internazionale (Italy) - 15.4 million
  9. Rangers FC (Scotland) - 14.5 million
  10. FC Barcelona (Spain) - 14.3 million
  11. AC Milan (Italy) - 12.5 million
  12. Fenerbahce (Turkey) - 12.3 million
  13. Chelsea FC (England) - 11.3 million
  14. Aston Villa (England) - 11.1 million
  15. Borussia Dortmund (Germany) - 6.3 million
  16. Corinthians (Brazil) - 6.1 million
  17. Olympique Lyonnais (France) - 5.9 million
  18. Paris SG (France) - 5.7 million
  19. Juve (Italy) - 5.5 million
  20. Manchester City (England) - 5.2 million

The big difference between Manchester United, Real Madrid, Arsenal for the remaining clubs, reflecting the size of three clubs in terms of audience online. In the midst of the global internet and strongly driven by Asia, these data are a reflection of various marketing initiatives of these clubs, as are the examples of printing the names on the jerseys of players in different languages and participating in tournaments in Asian countries.

In Portugal, Benfica's website leads in number of visitors to 2.4 million per year, while FC Porto and Sporting obtained 1.8 and 1.4 million respectively. In Brazil, the website of Corinthians is the most visited with 6.1 million unique visits per year, followed by Palmeiras and Internacional with 3.2 and 3.0 million respectively.

* Note - The figures are an estimate based on average daily unique visitors Provided by: Alexa.com, Compete.com and Quantcast.com.

Comments

14 Comments on "The 20 most visited websites of clubs in 2010"
  1. already browsed the website of milan, and me and him better.
    The information posted on it are always accurate and current.
    hug friends of football finance

  2. I guess some numbers are wrong. I do not think it's Possible for Man Utd website to Have 20x the traffic of Liverpool website. Or to Be Real Madrid site 15x more than Barcelona visited the site.

  3. Bruno says:

    About the Brazilian clubs, you would amis information? They know me say that the place would be St. Paul?

  4. @ Bruno
    Thanks for the comment. The website of St. Paul is in 4th place in Brazil, with 2.2 million unique visitors annually.

    @ Numbing numbers
    As the above figures are estimates based on companies specializing in online traffic. However we think that the difference is even greater, reflecting the strong demand from Asian fans with information about their favorite clubs, Man Utd, Real Madrid and Arsenal. They are great examples of the reach of marketing and advertising of these emblems.

  5. Ribas says:

    If you talk with Sportinveste, the company that manages the site of the third largest in Portugal, will get more specific information. For example, Benfica has more than 3 million visits per year, according to this company.

  6. Marcos Moura says:

    You could tell me the audience between Flamengo Brazilian sites? Thanks

  7. Vincent says:

    Corinthians is Brazil's biggest club, and so it is natural that the Brazilian club is better placed in that list, very interesting information, parabens futebolfinance dot com

  8. Alexander Barreto Berwanger says:

    It is a suggestion of article: THE 20 MOST VISITED SITES OF CLUBS OF BRAZIL.

    Certainly it would be very successful here, further enhancing the prestige FOOTBALL FINANCE in Brazil.

  9. Roger Silva says:

    The most fanatical and loyal fans of Brazil show your passion, we also thank the rival fans for their preference to visit the site of SC Corinthians Paulista.

  10. Pedro Mota says:

    One more indicator that shows the excess of Porto or Sporting evident in terms of supporters, and the difference from Benfica to the other two large, is not as great as it likes to say .. enough fact exempts a person remember the number adpetos of the Port for 25 years and comaprar with this, to notice a huge growth .. I hope the FF do not forget to do more articles on the Portuguese league, though the site is Portuguese, which is increasingly attention is given to the Brazilian championship (I'm totally agree with that) and has forgotten the Portuguese General Chat ... To give some do not have to take the others ..

  11. Deyvid says:

    The site was completely redone in the Flemish half of the year!

    With that in year 2010 will surely the most visited in Brazil, taking into account that in only one month with the new site had more than 1 million hits!

    Greetings Rubro Negras for Current Brazilian Champion and greater Football Club of Brazil!

    C. R Flamengo

  12. Filippo says:

    Are you talking about unique visitors per year? Safe?

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  1. MZNotícias says:

    The 20 most visited websites of clubs in 2010 ...

    At the top of most visited websites of clubs is Manchester United with more than 452 million unique visitors annually. Manchester United currently generates about 20% of its total revenue through online transactions, which for a total revenue ...

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