The finances of football - Sponsorship in Mexico
The clubs in the Mexican League clubs unlike the other leagues in the Americas, not only depend on transfers of players abroad, in order to balance its finances. The Mexican football revenue from sponsorship and ticket sales have equal importance, and only made public in equipment for football clubs is almost 30% of annual revenue achieved.
Most Mexican clubs receive between 1.2 million and 1.7 million euros in advertising on their equipment. However, on average clubs in Mexico are 7 adverts on their uniforms, and the club under the sponsorship has only 2 advertisers, while the club more, succeeded in revenue of 12 advertisers. Thus the revenues from key sponsors in the shirts of the Mexican clubs varies between 500 and 700 thousand Euros, while the back of the shirt sponsorship can get between 250 and the 550 Euros.
Average Cost of Sponsorship in the Mexican club teams:
- Main sponsor-ahead 500/700 thousand Euros
- Sponsor on the back - 250/550 thousand Euros
- Sponsor secondary front - 70/105 thousand Euros
- Sponsor the sleeves - 70/105 thousand Euros
- Sponsor shorts in the front - 140/280 thousand Euros
- Sponsor ago in shorts - 105/175 thousand Euros
- Sponsor semi - 70/105 thousand Euros
This means that a club that can fill all 7 areas of your equipment in advertising, can meet at least about 1.2 million in advertising revenue only on your equipment, a figure that many European clubs have great difficulty achieving .
As one of the countries with the largest population of the Americas, Mexican clubs also benefit thereof. In terms of supporters, the Mexican clubs are those with the most followers in the world, with its reflection in terms of box office, where the clubs with the most fans can total assists during the Mexican league of more than 1.3 million people, while the smaller clubs can gather more than 600 thousand fans.
